Company: Legends Digital Media
Contact: Deidre’ LaShon, Chief Director of Brand Marketing
Phone: 855-LEGEND-5, ext. 5 (855.534.3635, ext. 5)
FOR IMMEDIATE RELEASE
Legends Digital Media Announces Corporate Overhaul of Rebranding and Structure
New York, NY. - Feb. 3, 2018 - Legends Digital Media, one of the world’s leading entertainment and media companies, today announced a total revamping of all its brands, emphasizing its core identity of bridging “high-quality content with the latest and most innovative technology to create brands for digital enthusiasts worldwide.”
Operating in over four major industries, Legends Digital Media (LDM) invested rebranding efforts into five key upgrades: sleeker, more appealing websites; striking logo updates, strategic repositioning, employing advanced technologies, and building diverse, cross-functional teams of thought-leaders and innovators.
“Our rebrands mark a significant step in the company’s progression. Our ever-changing industry landscape requires a unique approach, and sometimes that requires a total restructure,” states Maurice-LaMar Baldwin, founder and CEO of LDM. “We are redefining who we are, and our mission is to amplify the brand’s voice in today’s industry market.
LDM’s new branding further enables the company to stand out, not only within the ever-expanding digital entertainment industry, but also on a world-wide scale./span>
“Our brand has always been built on credibility, industry knowledge, and providing the best entertainment content to digital enthusiasts. That is our leverage, and it is what we will continue to expand on, among other things,” states Deidre’ LaShon, Chief Director of Brand Marketing. “This time around, we took the opportunity to rethink ‘who we are,’ ‘what our brand means to us and our readers,’ and ‘how can we continue to grow as a company.’”
LDM is proud that its new brand identity will illustrate the next step in its story - driving change and shaping the future of the industry.
About Legends Digital Media:
Legends Digital Media, LLC is a media and entertainment company that encompasses sports, fashion, lifestyle and news digital publishing, as well as digital television networks and filmed entertainment.
Whether measured by quality, popularity or financial results, our divisions strive to be at the top of their categories.
Legends2Be, LegendsDTV, Phenomenal Mag (IAmPMAG) , ShowTime Legends and all other Legends Digital affiliates' number one goal is to maintain unrivaled reputations for creativity and excellence as they keep people informed, entertained and connected.
Our enterprise is more than a collection of great brands that are owned under one conglomerate. LDM's businesses strive to gain competitive advantage from opportunities for constructive collaboration.
Innovators in technology, digital products and services, LDM brands focus on growth, engagement and monetization on all platforms.
Most importantly, our leadership at every level appropriates its creativity, talent and commitment to excellence to ensure that LDM continues to provide the high-performance, trustworthy information and enjoyable entertainment our audiences expect.